eBay and Snapchat have collaborated on a new social commerce venture. Snapchat users can now share eBay listings directly onto their Snapchat posts.
To place an eBay listing on Snapchat, eBay users now have access to share via Snapchat option, which automatically jumps to the Snapchat Camera with the automated eBay sticker. Snap users can then create a post featuring the sticker, that when clicked, leads back to the eBay posting via the eBay app.
The update is the latest C2C innovation unveiled by Snapchat, only last month they launched a range of AR features aimed at social commerce, including several that further build upon its Lens platform, including Dress Up, which allows users to virtually try on clothes.
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